|Mr Toad, avec wine|
The Mayor's Fund has already backed the newspaper's literacy campaign to the tune of £500,000, to help implement volunteer programmes in London schools in the hope of raising literacy levels. Now Nook has pledged 1000 ebook readers to the volunteers to further raise standards. Other leading publishers are on board too, with big names such as Hachette, Penguin and Random House all donating books to load onto the ereaders.
The Evening Standard's website for more details and to reserve their places. A wonderful opportunity for those easily able to travel to the capital, it could enable children who have so far shown little interest in reading to see how much fun it can be, as well as allowing those who already love reading to find their niche and meet others with similar interests.
With luck, this pilot project will see similar events being rolled out across the UK - every child needs to feel supported in their reading and such occasions allow reading to be part of a norm and reality, not the secret preserve of the geeky. And, with a little bit more luck, it'll show them that there's more to reading than JK Rowling.